Named after 10 April—a date that marks both the birth of its Founder & Creative Director and the passing of South African anti-apartheid activist Chris Hani—1004 is built on the belief that when one legacy ends, another begins.

​

The collection represents continuity, resilience, and the responsibility each generation carries to create something meaningful.

​

Crafted with exceptional attention to detail and elevated materials, 1004 embodies quiet confidence, purpose, and enduring style.